Ipsos Public Affairs – The Social Research and Corporate Reputation Specialists
"We are the specialists in social research and corporate reputation"
The work of Ipsos Public Affairs is to investigate and to bring the knowledge of society, so that it can help clients of public and private sectors in developing strategies for performance information.
Society is constantly changing so Ipsos conducts research that go goes along the main movements of the economic and social dynamics, as well as public debate or on the main issues of national and international agendas, in order to provide more than data, applicable knowledge leadership training strategies.
The essence of what we do is help our customers to listen to what our stakeholders say, understand what they are thinking and anticipate what they have in mind. We know how to collect, analyze and contextualize their views and opinions. We help our clients to interpret the information collected for the purpose of designing and refining policies, programs and strategies for efficient and effective communications.
We are the organization in which the public opinion and private sector leaders, the media and the public trust to investigate qualitatively and quantitatively the development of public opinion.